Nexstar to pursue new revenue sources

Nexstar Broadcasting, owner of KSNF in Joplin and KSFX in Springfield (and, of course, de facto owner of KODE in Joplin and KOLR in Springfield) has created the new position of senior vice president of new media and hired Rajiv Lulla, formerly of CBS and Viacom, for the job, according to an article in Media Week.