Support for Gatehouse Media's decision to change the Neosho Daily News from five days a week to two came from a surprising source this week.
In a letter to the editor in the Sunday edition, former Daily News Publisher Randy Cope said the move was necessary in order for the newspaper to "thrive into the future."
I am still in the newspaper business and I am a big advocate for this change. With the access to social media and the newspapers' own website, breaking news, sports, and obituaries can easily still be found each and every day.
I encourage the Daily News staff to use those digital avenues to tell us what happened and when it happened, but then use the twice a week print product to give us more- tell us how it happened and why.
I was once told that every strong community needs strong banks and a strong newspaper. I hope this move ensures that we will continue to have a strong local newspaper in our community for years to come.
By continually updating the paper's website with the latest news, you will end up cannibalizing your paid subscriber base unless you establish a paywall, and no one wants to do that. Fewer paid subscribers will lead to a loss in advertising revenue. It's a vicious cycle. The only hope is for the Copes to buy the paper back.
ReplyDeleteI sure hope that GateHouse Media gave Cope another share or two of common stock to have him rubber-stamp them turning his former newspaper into a bi-weakly.
ReplyDeleteI don't see why idiots pretend that a newspaper being stripped for assets is any more sacred than a wrecked 2005 Buick being stripped for parts.